- Shuts off at the target color for perfect results every time
- Easy comb in applicator, no mixing no mess ; Just comb in and shampoo out, takes only 10 minutes
- Gentle no peroxide and no ammonia formula makes it the gentle hair color
Even though I don't have a male in the house that needs this, I reviewed the product with a friend (Jim). He was skeptical to give it a try since he stated "I don't need that, it's for old people", but after a bit of prodding, I finally got Jim to give it a go. I gave him the light brown (A-25) to try and he was pleasantly surpised at the outcome. According to Jim, it was vry easy to apply and it blended right in with his natural color. The application is simple, fast and effective.